PINKtober

Every year thousands of people across Pakistan come together during October to support Pink Ribbon.

PINKtober is holistically designed with a 360 degrees creative approach that gets strategic support from all stakeholders and massive media coverage.

This kind of facilitation widens the spread and penetration of our campaign nationwide and also provides us with an opportunity to reach out to millions of people on the lowest budget.

We truly understand that in this post-corona world, there is a decline in marketing, PR and CSR budgets. Hence, we are offering you to become a partner rather than a sponsor of the PINKtober Campaign, where your brand needs and requirements are fulfilled.

Our team has a corporate client-side and in-house charity experience, so we can understand your priorities. We are creative and open to opportunities to develop a partnership. We ensure every partnership we enter is mutually beneficial, and we work with our partners to ensure a true partnership that delivers for both parties. We have access to various tools that can be utilized for your brand requirements.

We invite you to connect and explore joint possibilities as partners for this year’s PINKtober Campaign depending upon your brand needs on cost at a very low budget.

“Brands must increasingly establish why they’re meaningful to the lives of their customers if they want them to buy their products.”–Forbes

PINKtober works with a wide range of corporate partners across Pakistan. Partnering with us shows that your company is socially responsible, provides great team-building opportunities and can be great fun.

Our corporate partnerships are making a tremendous difference by impacting the lives of people affected by breast cancer. We work with businesses of all sizes and across multiple sectors to build long-term sustainable partnerships, from well- known retailers to leading brands.

We tailor each partnership to the individual brand and the impact they want to make. We understand that every company is different, so each relationship can be tailored to your requirements to provide mutual benefit to both organizations. Our corporate partnership teams have a wealth of experience and will guide you through the options available so you’ll get the most out of a partnership with us.

Benefits

  • Estimated reach: 200,000 students
  • Jointly branded collateral displayed and disseminated in more than 150 schools, colleges and universities nationwide
  • Zero tax-free placement of streamers in Lahore, Karachi, Islamabad, Rawalpindi, Faisalabad and Multan
  • Partner logo on all streamers
  • Support for printing and deployment cost only
  • 3000 streamers to be displayed approximately
  • An ideal opportunity to engage the target audience for 3 consecutive days for ground activation and promotional activities in Leading shopping malls of Lahore, Karachi & Islamabad with maximum footfall
  • Co-Branding opportunity
  • Chance to be a part of PR events such as Pink Illumination
  • Low-cost budget for the entire month-long PINKtober campaign
  • Media Coverage
  • Opportunity to achieve PR and CSR objectives
  • When you partner with PINKtober, you show your customers and employees that you are a part of a cause of saving over 10 million lives, that are likely to be affected by
    Breast Cancer in Pakistan.
  • It will build a very soft and positive image of your organisation among the stakeholders for contributing to the cause of breast cancer.
  • By partnering with us, you will not only raise awareness about the cause but also promote your business and get publicity.
  • Consumers have a better outlook on businesses that give back to a charity they care about. So, giving back to your community will help you gain massive traction with your consumers.